Digital Marketing Specialist - Hospitality Focus

Join Graha Andrasentra Propertindo as a Digital Marketing Specialist and drive impactful digital campaigns in the heart of Kalianda, Lampung. This role is perfect for a creative and analytical professional with a passion for digital strategy, particularly in the hospitality industry. You'll be part of a dynamic team working on innovative projects that enhance our online presence and engage our target audience effectively.

In this role, you'll work closely with our marketing team to develop and implement digital marketing strategies. You'll create compelling content, manage social media platforms, and analyze campaign performance using tools like Google Analytics and Meta Business Suite. This is an exciting opportunity to grow within a forward-thinking company that values creativity and data-driven decision making.

📋 Tanggung Jawab Pekerjaan

• Develop and implement digital marketing strategies to increase online visibility and engagement.
• Create and manage content for social media platforms, including Facebook, Instagram, and LinkedIn.
• Monitor and analyze campaign performance using tools like Google Analytics and Meta Business Suite.
• Collaborate with the marketing team to create compelling content and promotional materials.
• Stay updated with the latest digital marketing trends and best practices.
• Report on campaign performance and provide recommendations for improvement.
• Manage and optimize paid advertising campaigns on platforms like Google Ads and Facebook Ads.
• Conduct market research to identify trends and opportunities in the hospitality industry.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum 3-5 years of experience in digital marketing, preferably in the hospitality industry.
• Proficient in using digital marketing tools such as Google Analytics, Meta Business Suite, and Hootsuite.
• Strong understanding of SEO and SEM principles.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Creative thinker with a passion for digital strategy.
• Familiarity with content management systems like WordPress is a plus.

🛠️ Keahlian

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